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8 Steps to Webinar Success

There are many moving parts in a webinar and although it is an event for your attendees, for you, it will be a process. A webinar is also part of a technology ecosystem, which is a topic we'll save for another article. Right now I would like to help you get focused on what will [...]

Audio Conferencing Costs: 6 Things you should know!

In a world where each topic is accompanied by a rabbit hole of knowledge, it is a wonder we keep things straight. Sometimes it seems like the simple information which should be common knowledge is lost in the shuffle.The topic of audio conferencing costs is a great example. It is full of regulation, special bundles and [...]

Why Webinars for Content Marketing?

What is Content Marketing? According to the Content Marketing Institute (or CMI), content marketing is "a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action." The purpose of content marketing is "to attract and retain customers by [...]

Free Monthly Adobe Connect Jumpstart Training

  Are you getting to most out of Adobe Connect? Could you use an overview or a refresh? Adobe Connect expert Dave Walker (aka. @TheConnectGuru) is hosting a FREE Adobe Connect Jumpstart Training Course!  When: The last Friday of every month at 9:00am PT  Here's a look at some of the things you'll learn: Administration overview  Managing [...]

Handling Webinar Recordings with Adobe Connect Events

When you use Connect Events to hold a webinar you will often want to make the recording available after the event. You could just move your recording to the Content Library, allow public viewing and distribute the url, but then you don’t really know who viewed it. Or you could do the same thing but [...]